How to Prepare a Website for Music Business

In this article I'll talk about how to prepare a website for your Music Business.

First of all, there is a golden rule to marketing any product on the internet: limit your visitors' options.

When someone visit your website for the first time, they have no idea what to expect.
So, when designing the layout of your website, set it up in such a way as to draw your visitor gradually to your Order Page. So, keep the links to your power pages such as "order", "albums", "listen", "sheet music", "purchase" front and center all times.
They are the pages that make up the absolute core of your website and the pages represent a "call to action".
If you'd like, you can take a look at my official artist website.

As you prepare your website for music business, include links to your power pages at the top of every page you build and make them stand out. In your Home Page make the links to your power pages central to that.
Finally, no matter where you go on my website, you'll see the same link options at the top of every page that either return you to the home page, or move you on to one of my power pages.