As you begin formulating a plan for the overall layout of your personal artist website, try thinking of your site as an online press kit.
Your personal web pages should contain the following:
- Your name and contact information
- A band or artist photo or photo gallery
- A band or artist biography
- Product information (CDs, T-Shirts, posters, whatever)
- CD details (album background, free sound files)
- Your upcoming concert schedule
- Reviews, customer testimonials
- The latest news about your career
These are the things your artist website should have at a very minimum, and these items ought to be easy for your website visitors to find. If you hand your business card to a club manager who might want to book you and they look to your website for information, they ought to be able to find that information quickly and easily. They will also need to be able to contact you directly from your website.
Keep all this in mind as you plan your website layout. However, as you will soon see, there is more to maximizing your website for music promotion than just creating a personal web page from which to sell your music. Your online press kit will be just one very small part of your growing Internet presence.
No comments:
Post a Comment